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Ty Johnson Joins the Buffalo Bills

Ty Johnson Joins the Buffalo Bills

Buffalo Bills to sign free agent Ty Johnson formerly with the New York Jets.
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Ty Johnson: Is He the Missing Piece for the Buffalo Bills?

Ty Johnson: Is He the Missing Piece for the Buffalo Bills?

Is Ty Johnson the missing piece for the Buffalo Bills?
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create a logo for your brand

How to Create a Logo: A Guide for Fitness Brand Entrepreneurs

In the world of fitness brands, a strong logo is crucial for recognition and success. Drawing insights from top-ranking articles on logo design, we provide valuable tips to craft a logo that resonates with your audience. Understand your brand identity, conduct market research, choose the right style, and optimize color palettes and typography. Consider logo generators or work with a designer. Utilize negative space, seek feedback, and ensure scalability for a logo that shines in the competitive fitness industry.
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branding your clothing line in your community

Branding Your Clothing Line

Branding your clothing line goes beyond a logo or name; it's about building a cohesive identity, fostering a community, and creating a memorable customer experience. Craft your brand story, maintain visual consistency, and embrace collaborations. Evolve with your audience to thrive in the market.
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Sourcing Material for Your Clothing Line

Creating a successful clothing line involves not only a great design but also sourcing high-quali...
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eCommerce Platforms: Pros and Cons

Discover the pros and cons of leading eCommerce platforms – Shopify, WooCommerce, BigCommerce, Magento, and Squarespace. Make an informed decision to elevate your online business to new heights.
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How to Start a Fitness Clothing Line

In the competitive fitness clothing industry, building a strong brand identity with a unique name, compelling design elements, and a clear expression of values and mission is crucial. However, the real key to long-term success lies in fostering a sense of community among like-minded individuals. When people connect with your brand and become passionate ambassadors, spreading the word and building a loyal following, your brand thrives, adapts, and remains relevant in an interconnected world.
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styling your biker shorts

How to Style Biker Shorts

Biker shorts have become a popular fashion trend, offering both comfort and versatility. In this...
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the in-house order fulfillment process model

Understanding In-House Order Fulfillment for Fitness Brands

In-house order fulfillment, also known as merchant fulfillment, is a process where brands handle every aspect of order processing, from inventory management to shipping.
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infographic explaining dropshipping process

What is Dropshipping?

Dropshipping is a popular approach to e-commerce fulfillment in which online retailers, known as dropshippers, don't maintain physical inventory of the products they sell. Instead, they establish partnerships with suppliers or wholesalers who are responsible for storing inventory, packaging products, and directly shipping them to customers. In this arrangement, the dropshipper assumes the role of a mediator, concentrating on marketing, customer acquisition, and order management, while the supplier takes care of all logistical aspects and order fulfillment.
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man shaking hand in b2b order fulfillment

Exploring Payment Options for B2B Order Fulfillment

Choose the right payment option for selling gym clothes to large buyers, ensuring sustained growth: Upfront payment, Net 30 terms, and Consignment.
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defining a order fulfillment strategy

Choosing an Order Fulfillment Strategy: In-house vs. Outsourced vs. Drop Shipping

When it comes to order fulfillment, businesses have several strategies to choose from: In-house, Outsourced or Dropshipping. Compare the strategies here to get your eCommerce store optimized!
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what is order fullfilment and how veii apparel does it

What is Order Fulfillment: A Comprehensive Guide

Order fulfillment is the process of receiving, processing, and delivering customer orders. It encompasses various tasks, including inventory management, picking and packing products, shipping, and handling returns.
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pump covers for the gym with heavyweight fabric

What is a Pump Cover?

A pump cover is an essential piece of clothing for any serious athlete or fitness enthusiast. Essentially, it is a heavyweight and/or oversized shirt that helps you warm up quicker when working out.
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finding the best women's seamless sports bra

Choose the Right Sports Bra

In this guide, we'll cover everything you need to know about sports bras, from why they're important and how to choose the right one to the benefits of girls training bras and seamless bralettes.
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How to Make a Cut Off Shirt for the Gym

How to Make a Cut Off Shirt for the Gym

Cut-off shirts are great gym attire that is not only comfortable but shows off all that hard work...
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Founder's Diary #4 - "Ike The Legging Man"

Founder's Diary #4 - "Ike The Legging Man"

I had a name, a logo, and a vision. Now, what the hell was I going to sell?
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Founder's Diary #3 - LionHearted

Founder's Diary #3 - LionHearted

Once I had a name for my brand, it felt like an enormous weight off of my shoulders. The next ste...
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Founder's Diary #2 - "So how is it pronounced again?"

Founder's Diary #2 - "So how is it pronounced again?"

"So is it [vay], is it [ve-eye], is it [viy]?".
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Founder's Diary #1 - I Just Wanted To Be Better Than Kevin Plank

Founder's Diary #1 - I Just Wanted To Be Better Than Kevin Plank

I knew absolutely nothing about clothing manufacturing when I started Veii.
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PLAYER SPOTLIGHT: IFEADI ODENIGBO

PLAYER SPOTLIGHT: IFEADI ODENIGBO

Get to know New York Giant Ifeadi Odenigbo!
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BE THE DIFFERENCE BY MAKING A DIFFERENCE

BE THE DIFFERENCE BY MAKING A DIFFERENCE

Advocating for the lives of Black men and women is a PRIORITY to Veii Apparel. 
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